Start a coaching business they said. It will be easy they said.
READY TO ATTRACT & CONNECT WITH YOUR IDEAL CLIENTS ONLINE SO THAT YOU CAN GENERATE MORE LEADS
AND MAKE A BIGGER IMPACT?
It's not about showing up. It's knowing what to do when you get there.
Ideas are whirling in your head.
Ideas and to-dos are whirling in your head.
* You know there are people who need your help
* You are sure what you want to offer, but wait...no...on second thought, you’re really not 100% sure.
* Every week you're micro-pivoting with yet another new plan and DIYing it.
* You’re overwhelmed pretty much daily thinking “Where do I start? What do I do NEXT so I can bring in clients and cash flow?
* How do I create something that’s different from my competition?
* You know there are people who need your help
* You are sure what you want to offer, but wait...no...on second thought, you’re really not 100% sure.
* Every week you're micro-pivoting with yet another new plan and DIYing it.
* You’re overwhelmed pretty much daily thinking “Where do I start? What do I do NEXT so I can bring in clients and cash flow?
* How do I create something that’s different from my competition?
Are you really crystal clear on exactly who you want to serve and how you want to show up online? (the answer may not be what you think).
You have your ideal client in mind but keep questioning yourself...
"How do I find them and better yet, how do they find me?”
THIS ISN'T A YOU PROBLEM
This is quite normal and across the board, and there’s really one simple reason why. The overwhelm of information makes you wonder “WHAT SHOULD I DO NEXT?”
TIME TO STOP CONSUMING
You don’t need another webinar, digital download, or worse yet, staying stuck in the procrastination loop...You start + stop, start + stop, start + stop… you just can’t seem to stay consistent. It's time to stop consuming and worse yet, comparing. No more squirrel brain. NOW is the time to implement!
HOPING something sticks IS NOT A STRATEGY.
Without a solid foundation, it's like building a house on sand. You can put up walls and paint them pretty colors, but eventually, your house will collapse under its own weight. The same goes for your business - if you don't have a strong foundation in place, your efforts won't be sustainable or scalable in the long run. So while it may seem easier to just jump right into marketing without taking the time to build that foundation, it's worth taking the extra time to do it right - otherwise you'll end up wasting time and money!
I knew I could help others like me; what they needed was an all-in-one program...
...the Incubator, not a onesie/ two-sie DIY product, but an…ALL IN ONE SOLUTION....
So, I built the foundations to inspire, educate, and help you transform your biz! It’s time to get better results with far less mental drama and confusion.
My Story...
Building your business shouldn't leave you feeling burnt out.
Having launched my current business during the last recession and with over 25 years of varied business experience, clients have ranged from solopreneurs to CEOs and companies of all sizes in a variety of industries. The pandemic hit, and with that, my client focus shifted to only working with solopreneurs. It felt like I was building my business from the ground up (again).
Knowing that working with a coach could help me scale faster, I bought into the latest guru method only to become super frustrated.
Their one size fits all approach didn't take my vision of my business into consideration. And worse yet, their bait and switch marketing tactics showed they didn't see me as a client but as another transaction.
Have you felt a shift lately? It feels like the online landscape for coaches is completely changing. What worked 3 years ago isn't working now. And what's working now won't work a year from now. But....before you go there you need to make sure your foundation is in place so you can pivot as needed with the rest.
You aren’t a content creator….you are a business owner. Your experience and expertise are unique.
You just need to translate what you’re doing into a simple and repeatable online business growth strategy. If you’re wide-eyed and nodding your head…keep reading.
Here’s how you can work with me to grow your online business & spend more of your time doing you…
FOUNDATIONS:
The Foundations DIY solution is for you if you have more time than funds, you work well alone and/or you’ve been in business for under two years.
GROWTH:
The Foundations DIY with a side of group support for those who love setting their own pace and then doing a twice monthly meetup to stay on course.
ASCENSION:
Wanna go all in and get results even faster? This is the Foundations with direct 1:1 support and the camaraderie of the group to go with it.
If you have tried to figure it out by yourself and are ready to let go of struggling so you can feel more in the flow of your business – know there are options.
Does it require work? Yes. Suffering? Nope.
Build a profitable business you love that’s in alignment with the vision you have for your life Without...
• Wasting Time....
• Wasting Money....
• Information Overload...
• Or Overwhelm
GO DEEPER INTO THE BENEFITS.
You COULD keep hacking away at your own marketing/sales plan … downloading another freebie, hoarding blog posts for reference, and snapping every screenshot for that desktop collage you’ve got going on.
OR you could take the shortcut...
create a BRAND THAT SELLS
Your brand is the reason people choose you over competitors. It's that simple.
The Brand that Sells Blueprint will help you build the key foundations of your brand so you have clarity in who your ideal clients are, and your unique message to create an online presence that positions you as THE expert to your ideal clients.
SIMPLIFY
The Savvy & Simple Systems Structure will help you distill it all down to a simple offer with a simple funnel and a simple process for connections. Instead of feeling like you're juggling all the things, you'll have a process to leverage your time so you can focus on your most important revenue generating activities. And when you're ready to delegate tasks, you'll have everything already in place to onboard your new team member.
GENERATE REVENUE
Your revenue strategy is built offers your clients find irresistable. This piece of the framework will help you get clear on your most profitable niche and their gap so you can create (or tweak) your winning offer structure with our Power of 3 Offer Formula. The Revenue Plan will help you know the offers and numbers you need to meet your yearly revenue goals.
GET SUPPORT
You have a clear picture of where you want to be in business and life — all you’re missing is a step-by-step process for closing the gap to get more clients and dusting any mindset blocks off your shoulders while you’re at it. If you are motivated cut out as much of the learning curve as possible…..and love the energy of being surrounded by fellow action-takers, you may have found your business-building happy place.
INCREASE VISIBility
Being visible is a must in today's online world. In this piece of the framework you'll customize your Content to Connections Marketing Map so you can confidently and increase your visibility online and in person. You'll learn how to create content that builds your authority AND converts new clients - without burnout. This is a human first marketing approach.
BUILD RELATIONSHIPS
By connecting with your target audience in a genuine way, you can build trust and loyalty that will help your business grow. Establishing meaningful relationships with potential clients allows you to understand their needs and develop offers that best support them where they are at. Through authentic human to human connection, you can create a strong bond with your target audience that will generate a greater ROI than spammy sales tactics ever will.
No matter which version of the Incubator you choose, you get access to all of these signature systems. The real question is...which Incubator option will help YOU be the most successful?
The Incubator is your one-stop resource to shorten your runway to coaching business success so that you can experience the joy and that comes from designing a business you love - without the need for complicated tech or expensive facebook ads.
As you work through each of the signature strategies, you'll see clarity is a big focus because your business runs on purpose and passion when you have clarity. It’s about knowing:
>> What you offer
>> The transformation your offer provides your clients
>> The direction you want to go in
And being able to articulate it clearly and succinctly online...
WHAT'S INCLUDED
INCUBATOR FOUNDATIONS™
($1000 VALUE)
The Incubator is all about strategy, simplicity and a human first approach. With this step by step process, you'll realize how where you've been in a flat spin. Everything you need to expand your visibility and grow your business online is here - 17 lessons that are easy to consume and implement.
LIVE CO-WORKING SESSIONS
($2400 VALUE)
There is nothing worse than joining a membership or buying a program and NOT being able to ask questions, The monthly sessions are part Q&A and part mastermind where you'll get feedback and support on the foundation strategies you need the most help with. (reserved for Growth & Ascension members)
MONTHLY CONTENT PLANNING
($3000 VALUE)
Take the overwhelm out of the content creation process so you know exactly what to post (and when to post) based on your visibility goal for that month. Imagine getting your content done in one session instead of creating it each day/week? (reserved for Growth & Ascension members)
PRIVATE COMMUNITY
($1000 VALUE)
You'll have access to a private community of like minded business owners to ask questions, share ideas, and get feedback so you have that extra level of accountability in your biz. Entrepreneurs can be each other's best clients so we are making that connection for you. (available to all Incubator members)
DRIVE PLANNING SYSTEM
($535 VALUE)
Kick procrastination to the curb so you can set and achieve bolder goals with Drive. Get traction in your life by focusing on what matters so you can eliminate overwhelm and find balance. Drive includes the Mind Map Process, Planning System Guide and Your Road Map and GPS pages.
RESOURCE LIBRARY
($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
◾️Revenue Plan Calculator
◾️Brands that Sell Blueprint & Bio Template
◾️Canva Lead Magnet Templates
◾️Email Messaging Templates
◾️DM Messaging Templates
A SIGNATURE SYSTEM TO HELP YOU TURN YOUR EXPERTISE INTO IMPACT AND INCOME.
TOO MANY COACHES GET CAUGHT IN THIS FAMILIAR TRAP...
They focus on posting their content, following all the gurus, and buying course after course but they implement very little and give up too early. Sure, building an online business takes betting on yourself, hard work, and focus… but you know that if you set your mind to it, you can make it happen. Am I right?
If you know...
--> You need to ask questions.
--> You need feedback.
--> You need someone to tell you what to do the right way.
Incubator Growth is for you! Imagine everything you will accomplish in the next six months!
Chosen with great care to maximize your progress
HERE'S WHERE YOU INTRODUCE BONUSES.
10-DAY JUMPSTART
It can feel overwhelming when there's so much to do and not enough time to get it done. And then… you join a coaching program and it’s like oh great, more to do! Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
1:1 ONBOARDING CALL
If you'd like to join us...You'll get access to the 10 Day Accelerator plus the full Incubator Growth™ program, plus a private 1:1 call with me to get you going in the best direction. If you tried to do all of the things but never seem to see any of the results. It's time to make this year your best year yet!
(reserved for Growth & Ascension members)
03. EXPLAIN THE BONUS
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04. EXPLAIN THE BONUS
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WHICH INCUBATOR OPTION WILL HELP YOU BE
the MOST SUCCESSFUL?
FOUNDATIONS
$297
Digital Training Series & Asset Bundle
• INCUBATOR FOUNDATIONS PROGRAM ($1000 VALUE) Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure so you can create a rinse and repeat strategy to grow your business online.
• PRIVATE INCUBATOR COMMUNITY ($1000 VALUE) Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability.
•DRIVE PLANNING SYSTEM ($535 VALUE)
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
•RESOURCE LIBRARY ($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
•10-DAY JUMPSTART ($395 VALUE)
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
GROWTH
$997
6-Month Group Program
• INCUBATOR FOUNDATIONS PROGRAM ($1000 VALUE) Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure
so you can create a rinse and repeat strategy to grow your business online.
• MONTHLY LIVE CO-WORKING / MASTERMIND SESSIONS ($2400 VALUE)
These monthly co-working sessions are part Q&A and part mastermind, where you'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING ($3000 VALUE) Take the overwhelm out of the content creation process so you know exactly what to post (and when to post) based on your visibility goal for that month.
• PRIVATE INCUBATOR COMMUNITY
($1000 VALUE) Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability
•DRIVE PLANNING SYSTEM ($535 VALUE)
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
•RESOURCE LIBRARY ($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
•10-DAY JUMPSTART ($395 VALUE)
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL ($295 VALUE)
Your private 1:1 call with me will help you get you going in the best direction.
ASCENSION
$*
*6-Month Program + 1:1 Support
• INCUBATOR FOUNDATIONS PROGRAM
($1000 VALUE) Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure
so you can create a rinse and repeat strategy to grow your business online.
• MONTHLY LIVE CO-WORKING / MASTERMIND SESSIONS ($2400 VALUE)
These monthly co-working sessions are part Q&A and part mastermind, where you'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING
($3000 VALUE) Take the overwhelm out of the content creation process so you know exactly what to post (and when to post) based on your visibility goal for that month.
• PRIVATE INCUBATOR COMMUNITY
($1000 VALUE) Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability
• DRIVE PLANNING SYSTEM ($535 VALUE)
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
• RESOURCE LIBRARY ($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
• 10-DAY JUMPSTART ($395 VALUE)
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL ($295 VALUE)
Your private 1:1 call with me will help you get you going in the best direction.
• PRIVATE COACHING SUPPORT
Ascension is ideal if you have gotten to the place where you want additional support and customized advice for your business.
You can choose to repeat it as needed, or on an ad hoc basis, or decide to work with me in an ongoing basis.
*By application only
Small actions lead to big results!
"Just the interview process in the Brand Foundations module was worth the cost of the entire program."
- BRENDA BURG DYCK,
EMBODY WELLNESS
The Incubator program is an amazing experience!
"It is a step-by-step process to learn how to build an online presence that gets your business noticed. Joyce's knowledge and dedication have taken me from knowing nothing about creating my unique brand, offers, what tech to use and feeling completely overwhelmed - to having a solid strategy and confidence to navigate the scary thing called online marketing to get more clients."
- SHARON FRIEDMAN,
LIFE BALANCING THERAPIES
YOUR BUSINESS RUNS ON PURPOSE WHEN YOU KNOW...
>>What you offer.
>>The transformation your offer provides your clients.
>>The direction you want to go in.
>>And you can articulate it clearly and succinctly online...
If you have tried to figure it out by yourself and are ready to let go of struggling so you can feel more in the flow of your business–know there are options.
Does it require work? Yes. Suffering? Nope..
WHICH INCUBATOR OPTION WILL HELP YOU BE
the MOST SUCCESSFUL?
FOUNDATIONS
$297
Digital Training Series & Asset Bundle
• INCUBATOR FOUNDATIONS PROGRAM
($1000 VALUE) Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure
• PRIVATE INCUBATOR COMMUNITY ($1000 VALUE) Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability.
•DRIVE PLANNING SYSTEM ($535 VALUE)
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
•RESOURCE LIBRARY ($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
•10-DAY JUMPSTART ($395 VALUE)
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
GROWTH
$997
6-Month Group Program
• INCUBATOR FOUNDATIONS PROGRAM ($1000 VALUE) Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure
• MONTHLY Live Co-Working/Mastermind Sessions ($2400 VALUE)
These monthly co-working sessions are part Q&A and part mastermind, where you'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING ($3000 VALUE) Take the overwhelm out of the content creation process so you know exactly what to post (and when to post) based on your visibility goal for that month.
• PRIVATE INCUBATOR COMMUNITY
($1000 VALUE) Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability.
•DRIVE PLANNING SYSTEM ($535 VALUE)
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
•RESOURCE LIBRARY ($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
•10-DAY JUMPSTART ($395 VALUE)
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL ($295 VALUE)
Your private 1:1 call with me will help you get you going in the best direction.
ASCENSION
$*
*6-Month Program + 1:1 Support
• INCUBATOR FOUNDATIONS PROGRAM
($1000 VALUE) Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure
• MONTHLY Live Co-Working/Mastermind Sessions ($2400 VALUE)
These monthly co-working sessions are part Q&A and part mastermind, where you'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING
($3000 VALUE) Take the overwhelm out of the content creation process so you know exactly what to post (and when to post) based on your visibility goal for that month.
• PRIVATE INCUBATOR COMMUNITY
($1000 VALUE) Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability.
• DRIVE PLANNING SYSTEM ($535 VALUE)
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
• RESOURCE LIBRARY ($595 VALUE)
The library is full of resources you can immediately apply to elevate and grow your business online.
• 10-DAY JUMPSTART ($395 VALUE)
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL ($295 VALUE)
Your private 1:1 call with me will help you get you going in the best direction.
• PRIVATE COACHING SUPPORT
Ascension members have the option to include private coaching calls as part of their program. You are not locked into a multi-session coaching contract. This is a one shot deal. You can choose to repeat it as needed, or on an ad hoc basis. (*Ascension is by application only)
How Do I Know if the Incubator is for Me?
You'll find 7 modules in the member portal including Prework, Brand, Revenue, Marketing and Systems (17 step-by-step lessons with video tutorials and companion guides). The Drive Planning System (3 lessons with videos, audios, transcripts and planning pages) plus the Resources module with swipe files and tutorials. And last but not least - the 10 Day Accelerator module.
What can I expect for an ROI?
The ROI is 100% determined by YOU. Do you show up and do the work? Do you attend the live sessions? Do you interact in the online community? Do you take action?
If the answer is YES - then the ROI for you will likely be 10x what you paid to join. But - if you’re joining JUST for the ROI - you might want to think about WHY you’re joining.
Is this for beginners?
Depends on how you define a beginner.
You might be a “beginner” in business - but have a career in another industry prior to starting a business - and this is GREAT place for you. Or if you want to launch a business without all the costly mistakes - this is the place for you.
Why is there an application for Ascension?
Our goal is building a community of like-minded individuals.
To protect the integrity of the Incubator community. While it’s not a demographic that ties our community together - it’s a psychographic. And because of that - we are fiercely protective of who we welcome into our space.
Can you imagine the sense of relief you will feel when you actually start moving in a direction that feels right and you have a clear framework to follow?
JOYCE LAYMAN & LAYMAN COLLECTIVE LLC - ALL RIGHTS RESERVED - TERMS & CONDITIONS